Thursday, December 6, 2012

Ocean & Other Stories by H&M



After getting an insight into the accessoire collection and the new fragrance from H&M's new label "&Other Stories", today they carry us away to the deep blue. The recent video tells the story of the ocean prints which were created for the Spring/Summer-collection 2013. The atmospheric interpretation leaves us wanting to float in these wonderful patterns. 

Stay tuned for further information and inspiration! 
Pictures of "Ocean & Other Stories" after the jump. 









Ocean Print & Other Stories made in Stockholm.
Creative Director: Sara Hildén Bengtsson
Art Director: Carl-Axel Wahlström
Photo & Film Production: Alexander Dahl, Patricia Reyes, Adrian Levander & Anne Lindfors
Designer: Behnaz Aram

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